ICG VENTURES

Sales channels: 

1.Retail: Pharmacy and drug store, orthopedic chains

2.Online: several channels

3.Others: insoles brands

Venture / Brand:
Joshua innovations Ltd
Launch year:
2021
Products sold:
30,000
Consumer segments:
10% of world population
OEM: in progress

Business case:

The need:  

1.Several known and painful conditions such as plantar fasciitis, Diabetes, flatfoot, ..

The opportunity and Vision:

Designing, producing and marketing a full line of innovative insoles that fit every size and medical condition.   

Build a global distribution and a recognized brand. 

Project status:

Lunched in 2021

Units sold: 20K+

World wide distribution platform is being established

METRICS

Sold
over 30,000 units
Status
Active, growth phase
Ownership
Private
Web
www.walk-innovations.com
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